rmasse10's Blog: All Categories

Let me start by saying that my team has 5 Buyers agents, 2 admins and one Technical Director (that would be me).  We have a new agent coming online the end of next week.  With that many agents that I feel responsible for to make sure they have food on their table, I need to keep searching for new technology's that will keep them ahead of everyone else in their game.  That is where Video Email comes into play.  This is not something new, and I have been playing with it for about a year or so.  I have always loved video email but never thought it was ready for prime time.  It was either too costly, or the technology was just not there yet, and tech support usually had no idea how to fix things (that was the case with HelloWorld).  But times are different…

Foreclosures, Short Sales, REO's, Bank Owned...we have heard all of these terms and yet very few actually know what is meant by them.  Let me see if I can clear things up, for those of you that already know, just sit back and relax for now.

Bank Owned - A property that is owned by the Bank.  Since banks are not allowed to enter into Real Estate, they must hire a Real Estate professional to market and sell the property for them thru the MLS or whatever means they choose.  Time frame to close this kind of deal is 30-45 days typically, but could go longer due to current economic situations.

REO - Same as Bank owned just with a fancy Acronym attached (Real Estate Owned)

Short Sale - Kind of an interesting term since it is not short at all.  This is a…

Anybody that thinks that you can go out there in the Social Media World, post a few notes, add a few friends, upload a few photos, comment on a few peoples wall, and then "UNFRIEND SOMEONE" and they find out, they are not gonna take it too lightly.  I have been involved in Social Media for a few years now and feel I have a pretty good handle on things.  I don't take anything to heart, you unfriend me, no problem, I just do it back, nuff said.  But a few of my friends, who do not completely understand this arena well, can get extremely irate at another.  This happened just the other day with 2 people I will leave nameless.  One person unfriended the other in Facebook and a few other Networks and person 2 found out.  At that point, person 2 "called out"…

 I am sure, being in Real Estate today, that just about every Realtor still in the business, knows what a short sale is.  Well, that is what I thought, but that is not the case.  I don't know about other markets, but the Tampa Foreclosures Market is a frenzy.  The only problem is that many Real Estate agents that are not doing so well in this market, do not seem to understand what a Short Sale is or a Real Estate Contract.  Apparently, they believe that if you submit a contract, that that is just a "recommendation" contract.  In other words, they way they treat it is like "Well, we would like to buy this property but we are gonna keep looking and find something we can close on faster".  Guess what, Short Sales and property going thru the Foreclosure…

The title should say it all.  All to often, people, Realtors, who are trying to figure out how to get their website to function better in the SERP tend to stray over to the side of just coping content from those that are higher up the SERP's then they are.  This has been the case with me for some time.  I have a fairly successful website for the Tampa Real Estate and Tampa Foreclosures Market, it places very well in the SERP's for many key terms and many Long Tails and have been doing a very good business.  It has taken me a while to get to this point and I continue to work on it almost daily.  Content is tough enough to write, and I have dealt with many a day where I had writers block.

Well, some people, actually, a few people from my office (prior now)…

Being involved in the Tampa Real Estate arena, you are always looking for new ways to advertise yourself and your listings.  Along came a Spider (Social Media) and a new frontier in marketing was born.  Social Media, Linkedin, Facebook, Twitter, etc are great places to stay connected with friends, find out the latest news before its reported, or post an online resume for a job.  Whatever you are using Social Media for, it has its good side and bad side.

So you have seen the good, and that is just a blip of what it can actually do for you, but now for the bad.  People will use it against you, especially when you are at the top of your game.  They will try to take anything that you say, post, etc. and twist it so bad that you actually feel bad about it (but…

Tampa Foreclosures, REO's Bank Owned, and Short Sales have been the buzz and continue to be the buzz in the Tampa Real Estate Market.  It appears the many Bank Owned Properties have disappeared from the market due to their fire sale prices although there are still some that remain.  Seems like the first wave of Foreclosures to Bank Owned has hit and passed with the secondary waves about the hit.  This means that the next wave of properties should be priced to Market and the banks should be in the swing of things, as they seemed somewhat ignorant prior.

Team Masse continues to dominate the market, adding an additional 3 Buyers Agents, and 2 more Administrative Assistants to handle the new load from Agents and Market conditions.

I think the most…

 I have always been a huge fan of video although I hate seeing myself on video...but that is another story all together.  In either event, I created an online Webcast called FranklySpeakingTV with Frank Nunez as the Star which can be seen at http://www.FranklySpeakingTV.net.  Since going online that first day where Frank had that "I'm gonna pee my pants" look, he has really come out of his shell and is amazing on the phone now.  In addition, the show itself yields 20-40 unique views daily (M-Th at 5pm eastern time)

Also, since the show has started to take off, he gets calls on his own now from the success of the show and has written 3 contracts, 2 listings, and has 2 closings all in the past month...truly incredible since he hadn't sold any property in…