Trulia Foreclosure Glossary What's In It For Trulia?

I just received this email from Trulia “affording me the opportunity” to help millions of homeowners in need by helping Trulia create their foreclosure glossary:

“More home buyers and owners are going through the complex foreclosure process today than ever before.  That's why we're asking real estate experts (like you) from the Trulia Voices community to help create a Foreclosure Glossary. 

What's in it for you?  The Foreclosure Glossary is a great opportunity to showcase your foreclosure expertise and help millions of homeowners in need.

Take a minute to share your foreclosure expertise here!”

The part that seems to be omitted is “What’s in it for Trulia???”

Let me put this email through my Trulia Translation Machine and tell you what it really says:

“Foreclosures are an extremely hot topic right now and a major source of real estate search traffic that we want to get our hands on and ultimately sell back to you.  Here is where we stroke your ego and ask you kindly to help us outrank you by adding fresh relevant content to our site, not yours.

This is where, if we didn’t yet, we insult your intelligence by pretending the reason we are doing this is to help homeowners in need while we get ready to monetize the content we are trying swindle out of you. 

Share your expertise with us so we can charge you for your own knowledge!!! :)”

There it is in plain English…Trulia is asking you for your knowledge and content so they can use that content to outrank you and ultimately sell the traffic that you helped generate back to you.

It has been said many, many, many times before…TRULIA IS OUR COMPETITION!!  Do yourself a favor and instead of helping Trulia rank for these terms; write your own blog, create a new page on your site, create a new blog about foreclosures, anything…just don’t help out your competition. 

Obviously, I will not be contributing to their foreclosure glossary but you can check out my Indianapolis foreclosures and Indianapolis short sales pages to see what is available in the Indianapolis market.
 

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